Introduction: Why is Strategic Entrepreneurial Marketing Vital for the Tile and Ceramic Industry? The tile and ceramic industry in Iran faces intense competition, changing customer preferences, and economic challenges. In such an environment, developing a ادامه مطلب

Iran’s tile and ceramic industry stands as a pillar of its industrial landscape, renowned for its rich heritage, abundant resources, and significant production capacity. Ranking among the top five global producers, Iran boasts an annual ادامه مطلب

The tile and ceramic industry has seen significant advancements due to the incorporation of high-performance materials such as porcelain and industrial diamonds. Porcelain, known for its durability and aesthetic appeal, is widely used in flooring, ادامه مطلب

Part 1: Advanced Technologies for Reducing Energy Consumption The tile and ceramic industry consumes a significant amount of energy due to its high-temperature firing processes. To reduce this consumption and increase efficiency, several advanced technologies ادامه مطلب

Glaze is a glass-like coating applied to the surface of tiles and ceramics. Essentially, it originates from a raw, dry material that, after grinding, is mixed with water to form a thin slurry. This slurry ادامه مطلب

Does Georgian Ceramic Industry Have Competitive Advantage on Local And International Market Arena? The purpose of this review is to identify the factors that provide sustainable competitive advantage to the Georgian ceramic industry with capabilities ادامه مطلب