eczacibasi: one of the exhibitors of Istanbul exhibition 2022

As Unicera Istanbul fair 2022 will be held within weeks ahead, let us introduce one on of the Exhibitors:
VİTRA KARO SAN. VE TİC. A.Ş.

COMPANY PROFILE

Founded in 1942, Eczacıbaşı is a prominent Turkish industrial group with 46 companies, over 12,000 employees and a combined net turnover of TL 16 billion in 2021.

Eczacıbaşı’s core sectors are building products, consumer products and healthcare. Additionally, the Group is active in information technology, natural resources, and property development. In Turkey, Eczacıbaşı is the leader in most of its businesses with some of the most effective distribution networks in the country for building products, pharmaceuticals, and fast-moving consumer goods. Globally, Eczacıbaşı has established itself among the world’s top providers of bathroom and tiling solutions for homes and commercial venues with its VitrA, Burgbad, Villeroy and Boch (Tiles), and Engers brands. It is also a major exporter of tissue paper, electronic smart cards and industrial raw materials such as clay and feldspar.

International partnership is a central component of the Eczacıbaşı Group’s growth strategy. Eczacıbaşı has three international joint ventures and numerous cooperation agreements with leading international companies. All of these are grounded on the principles of long-term mutual benefit and sustainable business practices.

The Eczacıbaşı Group’s mission is to be a pioneer of modern lifestyles that are healthy, high quality and sustainable. Accordingly, the Group encourages each of its companies to surpass established standards and raise consumer benchmarks of product and service quality. Through sponsorship and responsible corporate practices, it also promotes social and economic development that nurtures cultural and scientific activity, protects the environment and preserves scarce natural resources.

“Eczacıbaşı”, in Turkish, means “chief pharmacist”, an honorary title and surname that was given to the father of the Group’s founder at the turn of the last century in recognition of his continual efforts to improve the health of his community.

They uphold the tradition of serving their community because they esteem thire society and respect their environment. They are proud of the contributions that they have made to culture and the arts, education, science and sports.

They recognize that participatory management gives each of them the responsibility of working forcefully towards the objectives and goals of their institution. They are careful to observe the rules of their work environment as they understand that this reflects their respect for their colleagues.

Company Values:

Eczacıbaşı, is a pioneer of modern, high quality and healthy living.

As members of the Eczacıbaşı Group:

They hold their dignity and self-respect above all else. Ethical business principles underpin their business activities.

Their management style respects the individual. They believe that each of them has the right to learn about issues that affect them and to voice their opinions on these. They regard it their duty, as well as their right, to challenge their personal limits and develop their abilities.

They believe that quality is a way of life. In all that they do, in every product and service they provide, they aim for the highest level of quality. Their customer is the focal point of this pursuit of quality.

They are open to the world and to change; by nature they are pioneering and entrepreneurial. The search to innovate in every area of activity is a fundamental aspect of their corporate tradition.

They uphold the tradition of serving their community because they esteem their society and respect their environment. They are proud of the contributions that they have made to culture and the arts, education, science and sports.

They recognize that participatory management gives each of us the responsibility of working forcefully towards the objectives and goals of their institution. They are careful to observe the rules of their work environment as they understand that this reflects their respect for their colleagues.